ADS

CLIENT
GMAC Insurance
AGENCY
Carpè DM
CAMPAIGN
Affinity Marketing
DATE
2006
ASSIGNMENT
Design and write a magazine trade ad for an upscale affinity market that features a special promotion to entice prospects to respond for a free quote.
PHOTOGRAPHY
Supplied & Stock
COPY
Client & Myself
CLIENT
GMAC Insurance
AGENCY
Carpè DM
CAMPAIGN
Affinity Marketing
DATE
2006
ASSIGNMENT
Design and write a magazine trade ad that features a free screwdriver set promotion to entice prospects to respond for a free quote.
PHOTOGRAPHY
Supplied & Stock
COPY
Client & Myself
CLIENT
CCA Global, Floor Covering Associates
CAMPAIGN
Advertising Proposal (spec)
DATE
2005
ASSIGNMENT
Design a retail ad template for the client that features a New Year’s sale, which can be tailored to individual stores.
PHOTOGRAPHY
Supplied
COPY
Supplied
CLIENT
Jordan Lawrence
CAMPAIGN
Trade Advertising
DATE
2006
ASSIGNMENT
Design and help write a magazine trade ad around the theme of “your business needs rock-solid information.”
ILLUSTRATION
Myself
CLIENT
CCA Global, Rug Decor
CAMPAIGN
Advertising
DATE
2006
ASSIGNMENT
Design a “Manager’s Special” retail ad with signature for the Charleston, SC market...in four hours.
PHOTOGRAPHY
Supplied
COPY
Supplied

BROCHURES

CLIENT
Khechoyan’s Carving Tools
CAMPAIGN
Collateral Material
DATE
2007
ASSIGNMENT
Design, write and develop a retail, catalog–like brochure that features the client’s unique metal carving tools. Other materials were created as well such as labels, a tool case insert, and an order form.
PHOTOGRAPHY
Bruton Stroube Photography
COPY
Client & Myself
CLIENT
O'Leary's
CAMPAIGN
Menu
DATE
2007
ASSIGNMENT
Design a new menu for the restaurant.
COPY
Client

CATALOGS

CLIENT
CCA Global, Flooring America
CAMPAIGN
Corporate Marketing Materials
DATE
2006
ASSIGNMENT
Design the cover for a 32–page guidebook that describes various marketing channels and opportunities for Flooring America members in the Hispanic market. The interior spreads were updated to reflect the new look.
PHOTOGRAPHY
Supplied & Stock
COPY
Supplied
CLIENT
CCA Global, Rug Decor
CAMPAIGN
February Private Sale Catalog Wrap
DATE
2006
ASSIGNMENT PHOTOGRAPHY
Supplied
COPY
Supplied

LARGE SCALE

CLIENT
GMAC Insurance
AGENCY
Carpè DM
CAMPAIGN
Affinity Marketing
DATE
2007
ASSIGNMENT
Develop an exhibit banner for the client, design, write, and illustrate truck.
ILLUSTRATION
Myself
COPY
Client and myself
CLIENT
CCA Global, Rug Decor
CAMPAIGN
Interior Store Signage
DATE
2006
ASSIGNMENT
Design a “Pre–Market Clearance Sale” poster (22" x 28") for a special 15% off sale on specific brand area rugs.
PHOTOGRAPHY
Supplied
COPY
Supplied
CLIENT
Rochester (IL) Lions Club & The Boo Crew
CAMPAIGN
Halloween Poster
DATE
2004
ASSIGNMENT
Design a poster (16" x 22.5") to advertise the client’s haunted house, “The Curse of Oakhaven.”
PHOTOGRAPHY
Stock & Myself
COPY
Supplied
NOTE
There was no money for a model. Those are my eyes and teeth. Scary.

MAILERS

CLIENT
St. Louis Closet Company and Get The Door
AGENCY
Carpè DM
CAMPAIGN
Direct Marketing
DATE
2007
ASSIGNMENT
Develop a mailer for a cooperative mailing for the two clients; design, write, and help with offer development.
PHOTOGRAPHY
Supplied
COPY
Client & Myself
CLIENT
CCA Global, Flooring America
CAMPAIGN
Special Promotion
DATE
2005
ASSIGNMENT
Design a retail postcard that features a limited time savings offer for loyal, repeat customers.
PHOTOGRAPHY
Supplied
COPY
Supplied

Verne Michael Henzel   All rights reserved 2007    7653 General Grant Court    St. Louis, MO 63123   314-898-7345    vernehenzel@yahoo.com